nüm nüms
Candy Flavored Dressing
For kids, eating healthy may feel like a chore. Every day, they’re told to eat more veggies, but let’s be honest, sometimes they just don’t hit the spot. This candy-flavored dressing transforms ordinary vegetables into a treat, making healthy eating feel fun instead of forced. With flavors inspired by your favorite sweets and made from natural, wholesome ingredients, Nüm Nüms turns every bite into a little moment of joy, because why shouldn’t eating well taste amazing?
Scope of work
Package design, Art direction, copywriting, name & logo, advertising.
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How can I transform an off-putting task for kids such as eating all their veggies into a delicious gastronomical experience that suits their palette?
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Nüm Nüms is a line of candy flavored dressing that disguises that yucky vegetable taste with familiar sweet flavors while using just natural and healthy ingredients.
